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Posts Tagged ‘social media’

Visibility – it’s the key to success!

I’m not sure how many of you read my blog, but it’s always about people I know, resources I can share and it’s generally something that can be shared with others. Donna Messer

This blog is about visibility!  On March 8th, for International Women’s Day, I hosted a Leads, Needs and Good Deeds event at Liaison College, Oakville Campus. Everyone who attended agreed to a code of ethics that was specifically for that day. They had to come prepared to share leads, to be comfortable telling the group about their needs, and to donate a product or service that we could raffle off as a fundraiser to fulfill the mandate of International Women’s Day which was to connect and inspire young women and girls.

The event was sold out and a huge success! The cheque went to CYAN – a not for profit that is specifically for young people who want to use their 40 hours of community service in a measurable way. You can watch the videos of all the men and women who attended this event that agreed to be interviewed. Check out my YouTube channel to see for yourself! http://www.youtube.com/playlist?list=PL24589ECDD0E9E896

Since video is an important way to raise awareness for you and your products check out the clips from the Top Guns at Western Finance – these clips were shot during a retreat held at Ghost River Crossing in Cochrane, Alberta. http://www.youtube.com/playlist?list=PL0E11B79D34D05412″>http://www.youtube.com/playlist?list=PL0E11B79D34D05412

ConnectUs CanadaVisibility can come from what you hear, as well as what you can see. So don’t neglect the opportunity to be interviewed on radio. Check out some of my guests on Talk to Donna. Last week’s guest was Dr. Janice Cockburn, an audiologist who will be at the Women at Their Best Event on April 30th, 2012 in Alliston, Ontario. http://bit.ly/GQDXRY

I encourage everyone to consider how best to utilize your time, talent and credibility. Don’t neglect the print media either – are you an expert? Then perhaps you can write articles that will be published in local magazines or newspapers. Check out http://entrenomics.wordpress.com

Watch for some exciting new opportunities for visibility through ConnectUs and Donna Messer. We are building an incredible team of experts that will soon be sharing through audio, video and print! If you want to be one of those experts, let me know.

In the meantime, enjoy the wonderful spring weather we have!

Donna

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Empowered? You Bet!

 How do you measure the results of being part of a ConnectUs Empowerment Team? I wasn’t sure until I sat around the table with the first graduates.

I’m stepping back in time to bring you an update on the team that first met at Stone Edge Estate on Dec. 17th, 2011.

This group met through an invitation from Smart Betty. The owner, Lisa Rots agreed to promote the event through her newly established company. The results were that 10 people that didn’t know each other; spent a day together. The purpose was to set goals and establish an action plan. Each person had to agree to do what they could to encourage and help each other. I was the facilitator. It was agreed that the team would reconnect after 60 days to report in their success.  We even created an Empowerment Team Facebook Group.

We met on Saturday, February 25th again at Stone Edge Estate. 8 team members came prepared to share the results of their goal setting.  The results were amazing!

While I could write an entire article on the team and their stories, I encourage you to connect with each member  of the Empowerment Team and learn from them directly.

Meet the team –

Doug Rapien – he is the owner of Stone Edge Estate. He is an incredible host, a fabulous chef, and an interior decorator with an amazing talent for finding the best price for almost everything he purchased for his B & B.   Stone Edge Estate Facebook Page will be up shortly.

Deb Maybury – she is a speaker, trainer and author. She empowers young girls and teaches them self defense.  Deb loves a challenge and is currently interviewing women for her 2nd book, called Unlock the Door.  She is a savvy real estate investor and willingly shares her secrets to financial success.  Deb can be reached at getrealisticacademy@gmail.com

Nina Menezes – she is an entrepreneur, technically astute and is tapped into the world of technology. She’s a junky when it comes to learning the latest and greatest ways to earn an income on the Internet and she happily shares what she learns.  To find out more about Nina, please visit her Website.

Gary Gradley – he is a faith based author who has had amazing success in interviewing business men and women who have stories they are willing to share. He is a corporate trainer and coach with a goal to transform lives of those who read the book. He is currently using his strengths in the world of volunteering.  Please visit Gary’s Website.

Donna Geary – she is an inspiring marketing professor and a visual merchandising expert.  She is an well respected author and is updating her book, Maximizing Store Impact  to offer it to retailers around the world, through the Internet. You can connect with Donna via LinkedIn

Kristina Brooks – she is a Naturopathic Doctor who loves to share her knowledge through seminars both on site and over the Internet.  She is working on compliancy issues to make sure that all her social media meets the requirements of her profession.  You can connect with Kristina via LinkedIn

Len Vassos – he is socially savvy, technology wise! He built his website, and has established his presence through all the relevant social media sites. An active team player, he consistently shares his knowledge and resources with everyone.  To find out more about Len, please visit his Website.

Rita Farruggia – she is a constant learner; a technically savvy women with a passion for social media. Rita joined us via technology from California! She is actively volunteering while in California with one of North America’s largest networking groups. Please visit Rita’s Website.

Lisa Rots and Mukash Tanna – were unable to attend on Feb. 25th.

Empowerment Team Interview

You can listen to the interviews on ”Talk to Donna” on Blog Talk Radio.  The team is anxious to share their story and the value of being part of the Empowerment Team.  We will be offering a “Free” Webinar where you will learn their secrets to success. The Webinar will be facilitated and each team member will have the chance to show and tell.

I am ready to recruit my next Empowerment Team.   Do you want to be part of it?

Who am I?  I’m Donna Messer, a proud team facilitator who can’t wait to have each of the team share their success story with you!

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The New Leverage – Everything Old is New Again! Tribes vs Community

The definition of a Tribe is a group of people, large or small who are connected to one another, by an innovative leader and an idea. The definition of a Community is a group of dedicated individuals coming together to achieve common goals

I’ve written about leverage before, and in this Blog I’m taking it to the next level. I’m a huge fan of writer, Seth Godin, and his book Tribes, has given me plenty of new food for thought. Not only has he given new meaning to leverage, he has provided the glue that cements my beliefs. I often refer to a sense of community when I want to bring people together. Reading Tribes, really maximizes using ethical leverage to succeed.

In Tribes, Godin creates a number of visuals for his analogies – with a long enough crowbar we can rip nails out of a board. With a long enough teeter-totter we can lift a sumo wrestler. With enough leverage we can change our company, our industry and our world.

How then can we find the best way to “leverage” ourselves? Think about it – today we have social media where we can reach millions with a single “tweet”.

Am I an advocator for using social media and all it entails? You bet! But I don’t do it all myself – I use leverage of “my tribe”.

I’m facilitating a Mentoring/Mastermind Group that is a new tribe, one that will be able to monitor and measure their results because of the leverage they have by using each others strengths.

Again according to Godin, “for a tribe to be effective and create measurable results you need three steps – motivation, connections and leverage.

Since everyone in my network is generating an action plan that is motivating, using connection and leverage that will take them where they want to go, they are now part of a Tribe!

In the “old days” tribes were more localized – today, the web has changed all this, and with all the new technology, it makes it easier to find and nurture geographically dispersed tribes.

Today, I use Blog Talk Radio, Video Interviews, Blogs, Facebook, LinkedIn and Twitter to add value to being part of a Tribe.

I’m using social media leverage to help my tribe achieve measurable results.

Ultimately, Tribes is a book about leadership and community, and I found it to be an inspirational read and a roadmap for myself and those who are part of my network.

My favorite quotes on leadership:

“The very nature of leadership is that you’re not doing what’s been done before. If you were, you’d be following, not leading” – from Tribes – page 146

“The Elements of Leadership are quoted below:

Leaders challenge the status quo.  Leaders create a culture around their goal and involve others in their culture.  Leaders have an extraordinary amount of curiosity about the world they’re trying to change.  Leaders use charisma (in a variety of forms) to attract and motivate followers.  Leaders communicate their vision of the future.  Leaders commit to a vision and make decisions based on that commitment.  Leaders connect their followers to one another. – from Tribes – page 126

When change is inevitable, find a leader who challenges what was, and moves you forward to what can be. For those of you who know me – I love the challenges of change and I invite you to become part of my Tribe in 2012.

It promises to be an incredible year for all us! I look forward to helping people in my network achieve their goals.

To my December 17th Tribe – I look forward to seeing your goals become realities! You have been part of the Tribe for 15 days, I will be reconnecting with all of you early in January to see what you have accomplished so far.

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Business Matchmaker? Moderator? Speaker? Coach? Seems that’s me!

I can’t believe that it’s almost the end of October and I haven’t updated by Blog! No excuses, but September was busy, and October is even busier! I had a wonderful trip to Alberta and Saskatchewan and got back at midnight on October 21st.

Just to give you a glimpse of my journey…….I spent several days at a beautiful retreat with the Top Guns of Western Financial Group. I can’t wait to share a little about this group of dynamic men and women. The retreat was at Ghost River Crossing, in Cochrane, Alberta – great food, incredible service and accommodation that included hand made quilts on the beds – awesome! I’ll be telling you more in the next Blog! I did video interviews with some of the Top Guns, and I can’t wait to share those interviews with you.

I travelled to LaRonge Saskatchewan for a Women’s Conference. When I arrived I was amazed that I not only remembered Lynn Reese, a client from years ago who harvests and sells wild rice – I met his wife Irene, at the conference!  Glad to know my memory is still working!

Then to top it off, I was the kick-off speaker to an audience that was a wonderful mix of entrepreneurs and business owners. LuAn Mitchell and Steffany Hanlen were my fellow speakers and I know you will love learning more about them in my next blog. I was delighted to meet them and I know we will be on another stage together soon!

Before I left for the west, I spent several days in the Belleville area – again meeting wonderful people that I know I will reconnect with. The first event was for WSBN, it was organized by Sandra Valks and Marg Newsome. I was the moderator for an amazing panel of women; I know will keep in touch with all of them. Jeanette Arsenault was one of that awesome panel, and I was so impressed with her talent and her songs that I took her CD with me to Saskatchewan. We began the event in LaRonge with the audience swaying to the music of Jeanette’s “Women of the World”!

Darcelle Runciman and some of the women who were at the Belleville event are going to come to my area for a retreat and brainstorming weekend – I am just finalizing the venue. Watch for it!  The second day in Belleville was a job fair with accompanying events that were well organized by Cindy Dow. Here is another awesome woman I look forward to working with again!

I spoke at the Streetsville BIA and again I met people l want to share with my network. I have a question for you.  Have you ever had trouble getting people to pronounce your name correctly? If you have – I’ve met someone who has a product that can assure that everyone knows the correct pronunciation.

You might want to check out www.ANTVibes.com  And as always – I can make the introduction!

I had the opportunity to speak to a group of Schulich Alumni and again I met people that I can introduce to others. It seems I’m making matches wherever I go! Thanks to Howard Lichtman for the opportunity and for sharing his connections with everyone.

This week I get to speak to a group at the U of T who are partners and spouses of newly appointed faculty at U of T.  I’ll bet I’ll be making more introductions and more profitable connections!

I’m also speaking to The Pakistani Business Association, who knows who I will meet. I know I’ll make lots of new friends!

October will soon be over, and I promise I’ll get you lots of new contacts, ideas and information! Thanks to everyone for making my October so memorable!

Talk to you all again soon!

Donna

 

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It’s been awhile since I’ve written a blog and this one is going to be all about getting back into the swing of networking. It’s been a great summer, and many of my colleagues have enjoyed shorter hours and long weekends. Now it’s back to work!

So, where am I going to be this month? And why would anyone care? Well, I’m offering everyone a chance to break a record – I posted on Guinness Book of Records that I can make more business matches in one hour than anyone else. I want you to help me set this record.

September 7th, 2011 – Durham Home and Small Business Association Cruise on Lake Scugog. For registration and details – http://www.dhsba.com

September 13th, 2011 – Ajax/Pickering Board of Trade, Networking Trade Show – details at http://www.apboardoftrade.com

September 17th, 2011 – Barrie Business Show – Help Break a Guinness World Record – http://www.barriebusinessshow.com

September 20th, 2011 – Company of Women Dinner and Networking event – Get Connected, An Interactive Networking Event  http://companyofwomen.ca

September 22nd, 2011 – Power Team Reunion – been part of my network? Then join me for a barbecue and an opportunity to reconnect and increase your business potential. The event is in Halton at Stone Ridge, a fabulous private home, that is amazing.   http://connectuscanada.com

September 27th, 2011 – This is a HAPPEN event at the Mississauga Living Arts Centre – Rogers Television will be filming the networking and the matchmaking. http://www.happen.ca

September 29th, 2011 – Leads, Needs and Good Deeds Networking event at Otello’s Banquet Centre in Oakville. – http://connectuscanada.com

Networking is the single most effective way to build your career success – the difference between not working and net working is the “e” for effort – see you at one or more of these events this month.

Want to be business matched, send me a note telling me what you need. If it’s personal, then the Barrie Business Show is actually going to offer speed dating and will try and break the record between 3:00 and 4:00 p.m.

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I was quoted in a media release from LinkedIn this morning and thought I should share the results with you. I personally think women are great on-line networkers!

The definition of a Savvy Networker is -

“A professional with a robust network of trusted business contacts who actively works toward creating new career opportunities for themselves and the people in their network. “

Men are savvier online professional networkers than women Toronto, Canada — June 22, 2011

LinkedIn, the world’s largest professional network with more than 100 million members worldwide and more than three million in Canada, today released data on the differences between men and women when it comes to networking professionally online.

To declare a winner in this battle of the sexes argument, LinkedIn developed an online professional networking “savviness” ranking. Globally and in Canada men are savvier online professional networkers than women.

LinkedIn defines online professional networking savviness as a ratio of two things: the ratio of connections that men have to connections that women have and the ratio of male members on LinkedIn to female members.

“Making connections and building solid relationships is crucial to business growth,” said Donna Messer, Canadian networking guru and owner of ConnectUs Communications. “As a businesswoman and entrepreneur, I don’t always have time to meet everyone face to face and networking online using LinkedIn has given me visibility and credibility. I encourage women to consider LinkedIn as a place to find common ground with their business contacts and to build relationships that will ultimately lead to career success.”

That’s not to say women aren’t already teaching men a professional networking lesson or two. “My husband was thinking of going back to school so I introduced him to LinkedIn,” said Alexa Samuels, a retail strategy consultant and LinkedIn member based in Toronto. “I showed him how to use LinkedIn Advanced People Search to find graduates of the program he was applying to and so he could connect with them to get the inside scoop.” LinkedIn’s data got even more interesting when it was sliced by industry.

What you would think would be a female savvy industry (the textiles industry for example) is actually a male savvy industry.

In the shipbuilding and think tank industries, it was the female professionals that were savvier online networkers than the men.

Top Canadian industries where women are savvier online professional networkers than men

1. Alternative medicine 2. Think tanks 3. Shipbuilding 4. Writing and editing 5. Alternative dispute resolution

Top Canadian industries where men are savvier online professional networkers than women

1. Textiles 2. Glass, ceramics & concrete 3. Investment banking 4. Recreational facilities and services 5. Government relations

In Canada, men and women were equally as savvy in the following industries: “architecture & planning,” “furniture,” “market research,” “public safety” and “ranching.”

Download our infographic and get more details on LinkedIn’s battle of the sexes on the LinkedIn Blog: http://lnkd.in/men-vs-women. Press contacts

For press inquiries, please email press@linkedin.com About LinkedIn Founded in 2003, LinkedIn connects the world’s professionals to make them more productive and successful.

With more than 100 million members worldwide, including executives from every Fortune 500 company, LinkedIn is the world’s largest professional network on the Internet. The company has a diversified business model with revenues coming from member subscriptions, marketing solutions and hiring solutions. Headquartered in Silicon Valley, LinkedIn also has offices across North America, as well as throughout Europe and Asia and in India and Australia.

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A Project Management Institute Event Where Project Managers Speak Out!

I often ask my audience to provide me with feedback from an event – the words below are from men and women, all of whom are problem solvers. they work as Project Managers in a wide variety of sectors.

I am honoured to be able to share their words with those of you who read my blog. Got a problem? Chances are the PMI has a solution! I recommend you check out the PMI at www.pmi.org for a local Ontario Chapter – http://search.pmi.org/?q=Ontario+

On November 20th 2010 Donna Messer facilitated a networking session for a group of project managers at a PMI sponsored continuing education event.  Facilitated barely describes what we experienced.  A few volunteers offered their very positive feedback: 

“It’s not what you know, but who you know. This old adage came to life again for me during an enlightening workshop.  Not only her delivery style was entertaining but also deeply reflective on how we should approach people with the purpose of helping and seeking help.  My key takeaway was that networking is not about exchanging presentation cards.  It is truly about finding common ground where everybody interacts and benefits from others’ experiences and knowledge.”

- Salvaldor Segura Ortega, HR Integrated Services Team at IBM

“I liked the excellent style of delivery including audience interaction, humor and meaningful content.  The entire presentation did not bore us and productively engaged the diverse audience. The list of web site resources Donna provided was fabulous. Overall, Donna hit a home run with her message, ’What goes around comes around!’ We need more Donna’ in today’s world.”

-Shyama Sunderaswara, a Toronto based project manager and entrepreneur

“The process described in the class was very simple and it was great that we had the opportunity to practice it, so we know how it works in real-time.  People were able to realize untapped opportunities that had nothing to do with employment and a lot to do with expanding one’s network.”

-Carla Lewis, IT Project Manager at The College of Family Physicians of Canada

“I found Donna to be a very engaging and effective speaker. She has a very good command of the Networking topic. Her process is simple to understand and follow. In a way it is less about networking and more about relationship building which is natural. The outcome is a network of relationships and hopefully support system in case of need.”

            -Hamza Qazi, an IT Project Manager with the Ministry of Health & Long-term Care

“Donna is known as the Queen of Networking, but in reality she is so much more. Her presentation made me reflect on three key phrases, a) we not me, b) not what we do, but who we are, and c) what can I do to help you?  In a room full of project managers, it’s easy to say, “I’m a project manager.” That doesn’t begin to say who we are or help us to make a connection. Donna is a master at identifying the strengths in individuals and in helping us express what we can contribute. As a group, by spending a Saturday morning with Donna, we opened ourselves to opportunities, abundance, and new relationships.”

            -Kathryn Pottruff, Pottruff Consulting Inc.

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Me to We” – That’s the message “Leads, Needs and Good Deeds” brought to the audience!

 

The message I received loud and clear at the Leads, Needs and Good Deeds event was all about the Power of Relationships. The people in the room were business owners, entrepreneurs, financial experts, healthcare professionals, recruiters, and not for profit organizations, all people willing to share who they knew. I talked briefly about turning the mindset in the room from “Me to We”, and that is exactly what they did!

 

The networking and relationship building that began with this event MUST continue! The message was inspiring and motivating. People came from everywhere. John Huard, came from Pembroke. He volunteers on the streets of Toronto each year in December – his main objective is to make sure young kids living on the street, get into a safe house, get food, shelter, perhaps reconnect with their parents, or in some cases find work.

 

The ConnectUs Career and Business Café that was introduced at the event was very busy, Lee Koren, our resident expert was on hand to answer any relevant questions. The Café is an incubator for anyone in career transition or in start up mode with a new business.    


There was a buzz in the room, and it was great to watch as everyone in attendance as they tried to meet as many people as possible. Everyone did their best to find “common ground” and I know they will soon turn that first meeting into a relationship that will result in business development. Below is the best way to measure the results of the event.  

Maximize Your Leads, Needs and Good Deeds

 

Mentorship – Find a mentor – find someone who can help you grow simply by spending time with them. 

 

Boards and Volunteering – Consider donating your time to a good cause. By joining one of these groups you can create new bonds and that could help your business or your personal growth.

 

Alliances/Partners/collaborations – Relationships mean that both sides benefit. Join forces with others and open yourself to new markets and revenue streams.

 

Networking – This is the single most important and measurable way to grow. Using ConnectUs and our systematic process works! Networking is about developing relationships, it’s being “We centered, not Me focused”. It’s about taking time to learn about others and sharing what you learn.  

 

“We” Team – Don’t own a business? You still need to be part of team! Share your expertise; it’s great to have a 3rd party referral. I invite you to be part of a “Success Team” – this is a ConnectUs driven, mastermind group – where you network with inspiring people, you create a goal and everyone on your team assists, inspires and motivates you to think and reach beyond your comfort zone. Check out the ConnectUs Career & Business Café – it’s both an incubator and an idea factory!

 

Donna

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Today’s Blog is all about Women in Food Industry Management. The Director responsible for marketing the association has asked me to post the details on my Blog. One of the reasons is to encourage you to come out to the Networking event I’m hosting on Sept. 22nd, 2010 at the Toronto Sheraton Airport Hotel.

If you’re in the industry, please consider joining us, not just on the 22nd, but for all the events listed below. Remember, when you network, you get work!   

Hello WFIM Members and Friends!

It’s that time of year again!  It’s back to school and all the busy activity it brings, including the signs that signal fall is approaching. It’s been a great summer, but it’s time to focus on what’s going to happen over the next couple of months. www.wfim.on.ca

WFIM has a great line-up of not-to-be-missed events for you this fall. Be sure to mark your calendars for the following:

September 22, Opportunity Knocks! Networking to Get Work, Career 2.0 Donna Messer shares her wisdom and provides tools for taking networking to the next level, incorporating Social Media to achieve your objectives and build your personal brand. Sign up here.

November 18, Academy Leadership Roundtable Get tips for career development and advancement from a fantastic group of high profile, senior women. This is a great opportunity to network while learning from their experiences, wisdom and insights.

December 9, Holiday Gala Join us for fun and festivities as we close the year at our annual WFIM party. Networking and share some cheer in the beautiful, unparalleled setting of The Old Mill.

WFIM News:

  • Have your say! In the coming weeks, you will be asked to participate in a Survey. Please take a few moments to complete the survey and share your thoughts so we can make YOUR organization the best it can be.
  • Our Membership is growing! 52 new members have joined since January 2010 – that’s a 50% increase. WFIM is about connecting and developing relationships that produce measurable results. Come out and meet someone new at the next event.
  • Did you know your WFIM membership allows you to connect with other members on-line? Find people you want to meet in the Membership Directory after you’ve logged in. Other member benefits include our Job Board and a FREE Dinner Event when you sign up 3 new members.
  • WFIM Donates 20% of our Golf sponsorship to Second Harvest, plus any raffle money collected each year. WFIM is committed to feeding the hungry, and to that end we put our time and fundraising efforts to support Second Harvest. In addition, WFIM donates to various charities throughout the year on behalf of our event speakers.
  • Join the conversation online! Share your thoughts, industry news, questions and comments by joining our WFIM Linkedin group here.
  • We have made some updates to the WFIM website. It’s a good idea to change your password frequently, so as a security measure we are requesting that members change their password. To access the Member Login, go to your personal profile and “Edit Your Details.”  Enter your new password under Contact Info. Then select Portrait and select UPDATE to save your information.
  • We need volunteers! Get involved in shaping your association by donating your time. It’s an enriching experience and a great way to meet new people. As the saying goes… you get out what you put in. Whether you have a few hours a month or more, we welcome your help in the following areas: Marketing, Membership, Sponsorship, Events, Social Media, or Administration. Please send me an email at Director_Marketing@wfim.ca indicating what area you wish to get involved in. We need you!

I’m looking forward to catching up with you at the next event.

Gina Conte

WFIM Director, Marketing and Sponsorship

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We, not Me: Networking 101 for Graduate Students

Donna Messer’s MITACS workshop, “Effective Networking,” is offered to graduate students who might not realize the value of networking or who might not know how to use networking as a tool. We are two graduate students who attended this workshop on 29 April 2010.  Here we share some of the highlights of what we learned.  

Julie: Jasmine, what is one of the take home messages for you from the workshop?

Jasmine: I think the best thing Donna offered us was a way into the world of networking. As grad students, we’re very familiar with research but we often need our professors to point us in the right direction. When it came to networking, so many of the students in the room had no idea where to start! Because Donna provided us with names of companies, services, and other resources to use as starting points, we could get on the right track. We can do the digging work once we’ve found the location of the buried treasure, but Donna gave us the map.

What about you, Julie?

Julie:  If I have to pick one thing to take action on right away, it’s that I (still!) need to work on my LinkedIn profile.  It’s definitely something I think a lot of us grads need to work on.  Even if it seems like a long time before you graduate, it’s a good idea to create a professional online identity for yourself as soon as possible.  It might yield an unexpected opportunity in the short-term and in the long-term will help ensure you have a large and vibrant network by the time you graduate. 

Related to this, Donna mentioned how Facebook is not a good tool for business or professional networking, which I think most of us realize.  But what about other parts of our online identity?  For example, I have a blog.  It started out as something to support my professional online identity as a researcher who works with Makushi Amerindian communities in Guyana on their “home sown and home grown” form of environmental education.  But during my recent reconnaissance visit, the blog became personal and poetic.  I’m proud of it as a work of art, but I will not put it as a link on my LinkedIn profile.  I’m working on having two distinct online identities: my personal identity, which uses the fun, informal network of friends and family (Facebook and my personal blog); and my professional identity, which will be hosted by the formal network of LinkedIn, and I might create a professional blog about my research.

Jasmine: That’s definitely a good idea. I’ve had my LinkedIn account for a couple of years now, but I’ve never known how to make it work for me. I was always nervous about asking to be connected to people I might learn from out of the fear of being too bold. I think there’s a negative stigma linked to the word ‘networking’ that Donna helped to destroy. Because she focused on what each person can bring to a relationship, networking didn’t seem self-serving. We needed to hear the straightforward truth: there are so many people who are able to help each other who would not be put into contact if not for networking. Connecting people is beneficial to all parties involved. 

Julie: You’re absolutely right, the key thing is to engage in ethical networking.  Donna is very well connected with a large network.  She is a hub, a connector able to make key connections for others.  For her, ethical networking means she only connects people when it will be mutually beneficial and when she trusts both parties will act with integrity.  In contrast, most of us students need to concentrate on building our network rather than on connecting our contacts to each other.  That will come later.  For now, acting with integrity and remembering what we have to offer helps ensure a hub like Donna will want to connect us with her contacts.

Jasmine: Yes. As for finding ways we can help others, I think Donna helped us understand how to make connections best with the “Building Relationships” exercise in her workshop. We were asked to pair up with someone in the room and share some of our skills, hobbies, and interests. After a short conversation we discovered that we had a lot in common and also had some advice to share. We were instructed to share a gift with our partners based on what we had learned from our brief encounter so that we would each benefit from the knowledge of someone else. I had the pleasure of connecting with a lovely woman who loves to cook. I’m not the queen of the kitchen, so maybe I’ll be able to get a recipe or two from her. She’s quite new to the country and hasn’t been a student in years, so I can share some of the resources I know of that are available for students.

The activities were enjoyable but also helped drive Donna’s messages home.

Julie: That’s especially true of the last activity. Our final activity was a group reflective exercise.  First, we each thought of one word to describe the keys to networking that we had learned about in the workshop – but from a different perspective than our own.  Our group came up with: Innovation, Adaptation, Attentiveness, Flexibility, Creativity, Interaction, and Awareness. Then as a group, we had to put our words into a coherent sentence!!!  Here we share a distilled version of our take-home message from the workshop to spare you, gentle reader, from a mammoth run-on sentence:   

 We have learned that to succeed together on our life’s journey, we must become more creative and adaptable. We need to put a plan in place so that we can meet the people we need to know in order to build a mutually beneficial relationship.

 Jasmine:  Not bad!  The other group played on similar themes. They concluded: To solve problems effectively, we should be flexible, learning to accept and adapt to different communication styles. We can become more observant, to analyze and accommodate new ideas. We can learn to solve problems based on ever-changing situations, and understand that there is never just one solution.

 All in all, the workshop helped us get our feet wet in the world of ethical, reciprocal, and effective networking.  That means we must be creative and adaptable when making connections, but even more importantly, we have to remember not to lose the genuine desire to make a human connection.  In the end, as Donna says, “Networking is about people!”

Jasmine Ball is an English M.A. student at Carleton University. Julie Comber is a PhD Candidate in Education at the University of Ottawa.  Connect with us on LinkedIn! 

* Julie and Jasmine are both connected directly to me through LinkedIn. I look forward to working with both of them many times in the future!  Donna

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Entrepreneur + Economics = ENTRENOMICS

 While the word “Entrenomics” hasn’t yet been entered into the dictionary, I feel confident that it will be soon. So many Entrepreneurs are becoming more economically savvy. Gone are the days of starting a business without a business plan or a break-even figure. Now entrepreneurs recognize the importance of not only planning, but also of measuring the results.

ConnectUs launched a pilot project in May of 2009. The pilot we called “Power Team” was hugely successful. The project introduced ConnectUs to experts at the executive level; experts able to define the operational metrics that are the key to understanding any business in any economic climate.

These experts have formed alliances and now, through Entrenomics they provide the tools needed to help entrepreneurs succeed. Our Experts are in sales, marketing, finance, transportation, information technology, human resources, social media, franchising and more.

We feel that Entrenomics is a unique approach to business for those who have a strong desire to monitor their progress and produce measurable results.

Using the ConnectUs Strategy and our team of experts, we’ve developed an affordable program that is specifically geared toward entrepreneurs who want to understand the “sense” behind making dollars.

According to my research, “a definable, operational methodology is the key to understanding business in any economic climate.”  By using the ConnectUs success strategies, we keep entrepreneurs alert to trends, and connected to the experts that can keep them on track and profitable. 

If you want to know more about Entrenomics watch for updates on our website.  To join a Power Team go to www.connectuscanada.com

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