I was quoted in a media release from LinkedIn this morning and thought I should share the results with you. I personally think women are great on-line networkers!
The definition of a Savvy Networker is -
“A professional with a robust network of trusted business contacts who actively works toward creating new career opportunities for themselves and the people in their network. “
Men are savvier online professional networkers than women Toronto, Canada — June 22, 2011 —
LinkedIn, the world’s largest professional network with more than 100 million members worldwide and more than three million in Canada, today released data on the differences between men and women when it comes to networking professionally online.
To declare a winner in this battle of the sexes argument, LinkedIn developed an online professional networking “savviness” ranking. Globally and in Canada men are savvier online professional networkers than women.
LinkedIn defines online professional networking savviness as a ratio of two things: the ratio of connections that men have to connections that women have and the ratio of male members on LinkedIn to female members.
“Making connections and building solid relationships is crucial to business growth,” said Donna Messer, Canadian networking guru and owner of ConnectUs Communications. “As a businesswoman and entrepreneur, I don’t always have time to meet everyone face to face and networking online using LinkedIn has given me visibility and credibility. I encourage women to consider LinkedIn as a place to find common ground with their business contacts and to build relationships that will ultimately lead to career success.”
That’s not to say women aren’t already teaching men a professional networking lesson or two. “My husband was thinking of going back to school so I introduced him to LinkedIn,” said Alexa Samuels, a retail strategy consultant and LinkedIn member based in Toronto. “I showed him how to use LinkedIn Advanced People Search to find graduates of the program he was applying to and so he could connect with them to get the inside scoop.” LinkedIn’s data got even more interesting when it was sliced by industry.
What you would think would be a female savvy industry (the textiles industry for example) is actually a male savvy industry.
In the shipbuilding and think tank industries, it was the female professionals that were savvier online networkers than the men.
Top Canadian industries where women are savvier online professional networkers than men
1. Alternative medicine 2. Think tanks 3. Shipbuilding 4. Writing and editing 5. Alternative dispute resolution
Top Canadian industries where men are savvier online professional networkers than women
1. Textiles 2. Glass, ceramics & concrete 3. Investment banking 4. Recreational facilities and services 5. Government relations
In Canada, men and women were equally as savvy in the following industries: “architecture & planning,” “furniture,” “market research,” “public safety” and “ranching.”
Download our infographic and get more details on LinkedIn’s battle of the sexes on the LinkedIn Blog: http://lnkd.in/men-vs-women. Press contacts
For press inquiries, please email email@example.com About LinkedIn Founded in 2003, LinkedIn connects the world’s professionals to make them more productive and successful.
With more than 100 million members worldwide, including executives from every Fortune 500 company, LinkedIn is the world’s largest professional network on the Internet. The company has a diversified business model with revenues coming from member subscriptions, marketing solutions and hiring solutions. Headquartered in Silicon Valley, LinkedIn also has offices across North America, as well as throughout Europe and Asia and in India and Australia.